What’s in a Name?

Inspiration from David and Goliath

In an extremely popular collection of tales from a long time ago, in a land far, far away, there is the story of David and Goliath.  David and Goliath were soldiers on opposite sides of a war.  Goliath was a giant, and [...]

The Slap of Fate

“Opportunities are never lost, someone WILL take the one you miss.” – Andy Rooney

Goliath Graffix was founded, by accident, more than ten years ago by Pasadena native Fred Tatlyan.  At the time, Fred was a student in the Psychology program at UC Davis, headed for a career in medicine.

But the [...]

Brochure Design

“If people aren’t going to talk about your product, then it’s not good enough.” – Jeffrey Kalmikoff

Is your brochure a wallflower?  Does it avoid asking anyone to dance?

That’s a bummer.

Our brochure designs play the field and mix it up.  They invite readers to open them and get familiar with your [...]

Stationery Sets

“The right to be heard does not automatically include the right to be taken seriously.” – Hubert H. Humphrey

Quality letterhead makes you legit.  A lack of quality stationary, however, makes your business look like it’s run out of a storage shed.  Now, that may be the case.  And that’s fine!  Some of [...]

Serving Pasadena

“Opportunities are never lost, someone WILL take the one you miss.”
– Andy Rooney

When Fred Tatlyan founded Goliath Graffix in 2000, he had to pick a city as its home.  Lucky for him, his own hometown of Pasadena just happened to be a creative hub and a constant source [...]

Testimonials. From actual people, not paid actors.

Killer designs, not killer bills

“The shortest distance between two points is a straight line, not a pretty circle.” – Goliath Graffix
Our graphic design process is simple and streamlined. We aren’t interested in wasteful meetings and pointlessly formal presentations. We suspect big firms deliver these things in part just to justify the [...]

Creative Design Services

“To live a creative life, we must lose our fear of being wrong” – Joseph Chilton Pearce

Creativity can’t be taught, but it can be repressed.  Sometimes, this happens at design school.  Luckily, we didn’t GO to design school.  This gives us a pure, native feel in our designs.  [...]